These 12 simple Twitter growth hacks will 10x your Twitter followers, retweets and overall engagement.
Twitter has had a mixed success since they launched in 2006. It grew fast in the beginning, as a way for users to share 140-character tidbits about their life. In recent years, however, the Twitter platform has been under fire for bot accounts tweeting spam.
You may wonder if it is worth it to start a Twitter account for your small business. Wouldn’t you be better off with a social media platform that is maintaining steady growth?
While Twitter isn’t be growing as quickly as other social media platforms, don’t count it out yet.
Twitter still maintains 319 million monthly users, and more than 500 million tweets are shared each day. The platform has also made changes to remove fake accounts and reward users who post useful, interesting content.
Here are the 12 twitter marketing tips that will dramatically boost engagement.
1. Like tweets as often as possible
This one of the Twitter basics that we all need to do. It only takes a couple of minutes each day to like 30+ tweets of other profiles. This is one of the best Twitter tricks used by the pros.
2. Like tweets that have hashtags of your target audience.
This is where you go from a Twitter for beginners tutorial and make your way to the advanced section. Since my target audience on Twitter is bloggers, I focus on the #blogging.
3. Like Twitter tweets that have mentions of Twitter users that have a similar audience to yours.
This is another one of the many Twitter marketing tips that the pros live by. All you have to do is perform a search for the username and then go through and like those tweets.
4. Create a Twitter list of people to target.
This is a great way to get more Twitter followers. As you add people to your list, they are going to get a notification showing that you added them to a list. Most will return the favor by following you.
5. Email your list and let them know you will retweet any nice mentions.
This is one of the most effective Twitter strategies out there. It drives engagement and gives you a bunch of testimonials to use.
6. Pin your best tweet to the top.
From all the Twitter tips and tricks in this video, this is probably the easiest to implement.
7. Embed your tweets at the bottom of blog posts.
If you are using Twitter for business, then this is a great way to increase Twitter engagement.
8. Pin Twitter card to profile.
This is another great social media trick that will get people to engage with your Twitter profile.
9. Create image quotes to tweet out.
This has been one of the top Twitter marketing tips for many years now, and it continues to pay dividends.
10. Place links 25% of the way into your tweet.
This will help your tweets drive more clicks.
11. Talk about Twitter in your tweets.
People love to retweet anything about Twitter.
12. Tweet infographics often.
There are few tweets that drive engagement like the infographic tweet.
3 Benefits of Twitter for Business
Twitter channels opportunities for personal and professional networking. You can connect with more people from more places on Twitter than through any in-person networking event. The information, expertise, and advice shared among these connections will benefit your company’s growth.
You will learn through the influencers you follow, but Twitter also allows you to reach your followers with relevant content. An important feature of Twitter is the ability to interact and converse with these followers through retweets, replies, and direct messaging.
With every user who follows you, you are building an audience for your brand. Each tweet increases brand awareness and draws people in to learn more about your business and what you do.
You can also use Twitter to drive traffic to strategic content. Once you have a steady following, you can create a buzz for product promotions, blog posts, and other business focused content. Posting relevant articles that lead followers back to your business with follow-up questions may also help your marketing efforts.
3. CUSTOMER RELATIONS
One of the most prevalent benefits of Twitter is access to customer feedback. Twitter provides a way for you to provide customer service that is personal, responsive, and accessible.
Your business can key in on what people are saying about your brand, your competitors, and problems that relate to your business. Tracking these tweets lets you learn about issues in your own business and industry and improve your business accordingly. Once you know the issues facing your customers, you can start conversations and begin to solve problems.